You are entirely free to choose the bid amount as long as it is equal to or greater than our minimum bid which is 1
No, you can change your bid as often as you like during the month as long as it is equal to or above the minimum of 1
There are many reasons why you are encouraged to bid higher than the minimum bid, the most important of which are: enhanced visibility of our platform, additional marketing support, a higher volume of leads meaning conversions do not stay constant but are likely to increase.
This is influenced by many things including your budget, the category of your listing and how other partners in the same city are bidding
Ideally, higher bid suffices if we are to fully promote your offer to our members in the city
You can pause at any time for any length of the period; however, you cannot carry over the budget from your previous campaign into the next campaign of your re-launch.
Since the amount of free budget you acquire is directly related to the payment package you choose, it is only reasonable to allow you to exhaust the real budget first before and then continuing with the free budget.